Borges recently launched the first walnut milk in Spain, thus entering the prized milk and vegetable drinks market. Their experience and position in the nut business enabled them to get things moving with necessary expertise and an already very powerful brand recognition.
We were entrusted to take the reins in designing the packaging for this unfamiliar product with the aim of being distinctive and innovative and without sacrificing communication of the brand’s values.
- Art direction
In addition to Borges Natura’s tetra brick design, we also handled designing all the graphic communication elements for the range: displays, POS advertising, stoppers, vinyl floor graphics, promotional stands and accessories, trade kit, etc.